'High-school'/Chick-flick films

This genre of film is very successful as it appeals to a wide audience range, including teens to young adults of both genders simply because they can relate to characters as they may be in that time of their own life (At high-school/college) and it will also appeal to adults of both genders to as they are able to remember that time of their lives and find the situations that face young adults and teens funny as they may have experienced themselves. It is a popular genre as almost everyone will have gone through that time period and setting in life and is relatable. 

There are many 'Typical' Conventions that high-school/chick flick films seem to follow. These include:

• 'Bitchy' girls
• love interest
• jobs and career
• relationships
• good looking actors
• 'invisible' parents
• wealth
• class and status

They all feature 'safe' and sentimental narratives and portray the message of : Success = popularity + looks + belonging

These films differ greatly from male 'high-school films, such as 'American Pie' which feature the conventions of:

• comedy/ 'Gross out'
• visual gags over joke based comedy
• 'unputdownability' 

Examples of these films include Easy A, Romy and Michelles High-school reunion, Mean Girls and American Pie.