Evaluation Question 3

What have you learned from your audience feedback?

I gave my 3 media products to a group of students of various ages. Some were part of my media class and others were just friends. I asked for honest opinions and what improvements they felt were possible.
The good thing about using other students is that not only do they have knowledge to give insightful improvements, they are also within my target audience age range.
Both male and female students were asked in this exercise with a varying age range of 16-19.

The information I gathered told me that the issues with the trailer include;

• Quality of recording issues - at some points of quick, sudden movement the picture loses quality and blurs/pixelates
• One shot too bright - the scene with the slamming doors is too bright and it loses some effect 
• Too much text and not enough shooting - one student didn't like the use of text shots. Even though I was challenging a filming style they didn't think it worked
• Too short - more shown to help entice the audience

What people liked;

• The use of text shots to create tension - another student said the suspense of the fades from the text shots worked well
• Continuity - for something filmed over a few days the continuity was kept well
• Mystery kept - nothing was revealed in the trailer and made the student want to know more
• Story well summarised - from the text shots, a good amount of information was given within the trailer. 

With the film poster, people said the issues were;

• Not enough information given - with only one mysterious cover line its not even clear its a film poster
• Too confusing with the face removed - Didn't understand why the face had removed, didn't appear to have more than one meaning.

However, people liked;

• The graphical design - they said the poster looked visually attractive
• The clever cover line - they said it made them want to know more
• The mysterious feel - they liked the lack of information as it made them want to know more about the film. 

The issues with the magazine cover were as follows; 

• Not much on cover - very few cover lines on the front cover
• Basic layout - the layout of the cover is fairly basic

The good points with the magazine cover - 

• Nice main image - good picture to use for main image 
• Nice colour scheme - the colours in the front cover worked well
• Nice spacing - front cover not too cluttered. 

After going over all the comments, its clear that only minor improvements are needed as a majority of the comments are positive and not every person who was part of my review sample gave a negative comments. Overall I am very happy with the comments.